الوصف الوظيفي

Lead the day-to-day performance of an automotive showroom, converting market opportunities and customer enquiries into profitable vehicle sales while delivering a high-quality brand and customer experience. The role is accountable for showroom sales execution, team performance, lead management, retail standards, operational controls and coordination with supporting functions.

Key Responsibilities

1. Sales & Business Development

Develop and implement sales strategies to achieve monthly and annual sales targets.

Drive vehicle sales, revenue, profitability, and market share.

Monitor sales performance, identify opportunities, and implement improvement strategies.

Manage sales pipelines, forecasts, and performance reports.

Develop new business opportunities through customer relationships, referrals, and promotional activities.

2. Customer Experience

Ensure a professional and seamless customer journey from initial enquiry to vehicle delivery.

Oversee customer enquiries, appointments, test drives, quotations, and sales negotiations.

Handle customer complaints and ensure high levels of customer satisfaction.

Maintain professional standards in pricing, discounts, and sales documentation.

3. Team Leadership

Supervise, motivate, and guide Sales Executives to achieve individual and team targets.

Monitor employee performance and provide coaching and ongoing support.

Assign responsibilities, manage daily activities, and ensure team accountability.

Support recruitment, onboarding, and staff development.

4. Showroom Operations

Oversee daily showroom activities and ensure proper presentation of vehicles and facilities.

Maintain showroom standards in accordance with brand and company requirements.

Coordinate with Finance, Logistics, Marketing, Registration, and Aftersales departments.

Ensure proper management of showroom vehicles, documentation, test drives, and customer records.

Ensure compliance with internal policies and operational procedures.

Job Requirements

Bachelor's degree in business administration, Marketing, Commerce, or a related field.

Minimum 5 years of experience in automotive retail sales.

At least 2 years of experience in a managerial or supervisory position within an automotive showroom or dealership.

Proven experience in achieving sales targets and managing sales teams.

Strong knowledge of automotive sales operations, customer relationship management (CRM), and after-sales processes.

Excellent leadership, communication, negotiation, and problem-solving skills.

Strong understanding of sales performance indicators, reporting, and business operations.

Proficiency in Microsoft Office and CRM or Dealer Management Systems (DMS).

Fluency in Arabic and English, both written and spoken.

Ability to work in Iraq and travel when required.

Preferred Qualifications

Previous experience with an authorized automotive dealership or recognized automotive distributor.

Experience managing showroom profitability, sales margins, and high-performing sales teams.

Knowledge of vehicle financing, warranty procedures, registration, and vehicle delivery processes.